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Emu oil is used in Revita because studies show that it contributes essential fatty acids to help feed the skin. After topical application, emu oil helped to stimulate sleeping hair follicles, and consumers who suffered with baldness reported hair regrowth.
The emu (below) is a flightless bird in the ratites group, which includes the ostrich and kiwi. Modern Australians, who export emu oil, learned of its value from the Aborigines.

In the United States, a growing network of research labs now study the benefits of emu oil, believed to include skin hydration, rejuvenation, and joint relief. Rendered from a thick pad of fat on the bird's back, the oil was apparently provided by nature as protection from the extreme temperatures of its Australian homeland.
A natural nutrient, the oil penetrates deeply to hydrate human hair and skin. Boston University dermatology professor Michael Hollick studied emu oil and hair growth, and found a 20-percent increase in growth when skin received emu oil, compared to corn oil. Hair follicles became more robust and skin thickness increased remarkably, suggesting that emu oil stimulates hair and skin growth. Also, more than 80 percent of sleeping hair follicles woke up and began growing.
Some reasons that emu oil seems to stimulate hair growth when applied topically include its properties as an anti-inflammatory agent, a 5-alpha-reductase inhibitor, and a bacteriostat.
These properties help Revita to keep hair nourished, so users can retain more of it longer.
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